by Chloe Nichols | Dec 19, 2023 | Automation, Content, Writing tips
Do you find that using AI for content writing brings lukewarm or even unhelpful results? Your prompts could be the issue. AI tools are not necessarily intuitive, and the output is only as good as the questions, topics or information you feed it. Read on to learn best...
by Chloe Nichols | Dec 1, 2023 | Automation, Content, Industry news
Once upon a time, marketers sat around large tables in smoke-filled conference rooms, talking about their next great idea. They took long lunches and partied late into the evening with clients, laughing and celebrating their latest campaign victory. Queue up your...
by Nicole Proctor | Nov 21, 2023 | Automation, Content, Software, Trends
Ok! We admit it. We’re starting to love AI. No, not because it’s doing work for us, but because it’s helping us do our jobs better. As marketers on a small and agile team, we’re all doing a lot, every single day — but with a little help from our robot friends, we can...
by Chloe Nichols | Nov 7, 2023 | Automation, Content, Software, Strategy
Marketing automation tools, such as HubSpot, enrich content marketing and sales programs, but they can also present some challenges, which is why a HubSpot partner can be instrumental to your success. While go-to-market platforms are rich with features and options,...
by Nicole Proctor | Nov 6, 2023 | Automation, Campaigns, Software
You can’t go anywhere in marketing without running into something about HubSpot capabilities, the one-stop-shop that connects marketing, sales, content management and customer service through its CRM platform — and with good reason. As a content marketing agency, we...
by Amber Maechler | Nov 3, 2023 | Automation, Campaigns, Software
3 common HubSpot mistakes that are costing you time and money HubSpot’s Marketing Hub is a powerful platform used by some of the world’s top-performing companies and successfully leveraged by small businesses. Here at Content Matterz, we work with teams of all sizes,...