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5 AI tools our content marketing agency can’t live without

5 AI tools our content marketing agency can’t live without

by Amber Maechler | Nov 21, 2023 | Automation, Content, Software, Trends

Ok! We admit it. We’re starting to love AI. No, not because it’s doing work for us, but because it’s helping us do our jobs better. As marketers on a small and agile team, we’re all doing a lot, every single day — but with a little help from our robot friends, we can...
Fun with marketing: Our agency’s favorite HubSpot capabilities

Fun with marketing: Our agency’s favorite HubSpot capabilities

by Amber Maechler | Nov 6, 2023 | Automation, Campaigns, Software

You can’t go anywhere in marketing without running into something about HubSpot capabilities, the one-stop-shop that connects marketing, sales, content management and customer service through its CRM platform — and with good reason. As a content marketing agency, we...
How to get more out of Marketing Hub

How to get more out of Marketing Hub

by Amber Maechler | Nov 3, 2023 | Automation, Campaigns, Software

3 common HubSpot mistakes that are costing you time and money HubSpot’s Marketing Hub is a powerful platform used by some of the world’s top-performing companies and successfully leveraged by small businesses. Here at Content Matterz, we work with teams of all sizes,...
5 Halloween-inspired ways to [pumpkin] spice up your content

5 Halloween-inspired ways to [pumpkin] spice up your content

by Amber Maechler | Oct 20, 2023 | Content, Tips from our team

Ahh, it’s spooky season. Witches, goblins, pumpkins, and our favorite, resurrected content. No, we’re not suggesting you turn your blog into a zombie, but if your website or social media channels are feeling a bit like a ghost town, we have a few Halloween content...
5 creative ways to add animation to marketing content

5 creative ways to add animation to marketing content

by Amber Maechler | Sep 28, 2023 | Campaigns, Content, Trends

As marketers, we know that our content must stand out. Not only does content need to be useful and insightful, but it also needs to be creative, clever and compelling. It needs to grab the attention of prospects. It needs…animation! Animated marketing content can go a...
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