by Amber Maechler | Jan 17, 2024 | Content, Tips from our team
One super cool thing about marketing teams is that they can be composed of diverse individuals with varying talents, perspectives and experiences. You can have a room (or Zoom) full of introverts and extroverts, all trying to collaborate and work together — no easy...
by Amber Maechler | Dec 27, 2023 | Content
Maybe it’s not cool to say “clutch” anymore, but if you work in marketing, there’s always one goal that we’re all after: results! And if you’re scratching your head about best practices for your content marketing strategy, well, we have a few tips for you. Our tactic...
by Amber Maechler | Dec 27, 2023 | Content, Strategy
A marketer’s life is one of ebbs and flows. Some weeks, it seems like every project you touch requires every ounce of your attention (and it’s always all of them at the very same time). Other days, you get lulled into a false sense of calmness and think you can...
by Amber Maechler | Dec 27, 2023 | Budgeting, Content
Maybe you’ve never hired a marketing agency before, or you want to brush up on what to expect in terms of pricing models before you start your search. Some agencies offer only one type of pricing, but most will offer clients the option to work in a variety of...
by Amber Maechler | Dec 6, 2023 | Content, Industry news, Tips from our team
This past year, everywhere you went, there was AI. From generative content production to smarter bots, workflows and automations, AI dominated marketing in 2023. The team at Content Matterz sure wrote a few blogs here and there on the topic (while we obviously...
