by Content Matterz | Apr 22, 2021 | Content
As Gen Z enters the market, we’re learning more about them as consumers. Turns out, they’re quite the powerhouse of spending. This generation of digital natives is tech savvy, socially conscious, and – sorry, Gen Z – a little impatient. But what does all this mean for...
by Content Matterz | Mar 25, 2021 | Content
With over 1 billion global users, it’s tougher than ever to stand out on Instagram. These 5 underrated features can help you get eyes on your content and boost engagement. We’ll walk through what the features are, how you can find them within the app, and how they can...
by Chloe Nichols | Mar 18, 2021 | Content
Over the past few years, you may have heard the phrase: “I’m an influencer.” More often than not, this statement comes from people who are popular on social media and work their magic in B2C settings, reviewing products and promoting specific brands. Where does that...
by Content Matterz | Mar 12, 2021 | Content
In 2021, video is one of the most effective ways of marketing on social media – and B2B companies are no exception. In other words, video is hot right now. It’s a form of communication that can combine visuals, words and music in a way that no other medium can....
by Cara McDonald | Feb 11, 2021 | Content
Small companies often get inferiority complexes. It looks kind of like this: “We can’t possibly compete with abc competitor because they have a huge marketing budget.” “Those guys have so many people, they can really afford to do it all, we can’t keep up.” I’ve worked...
