by Content Matterz | Mar 1, 2023 | Hiring an agency
To quote Pat Benetar’s sage and timeless anecdote, “Love is a battlefield.” You try not to fall for a bad egg and hope to create a lasting relationship with the right partner. In your search for the right content agency, you might find the process to be (shockingly?)...
by Content Matterz | Feb 27, 2023 | Hiring an agency
The first step to choosing a marketing agency is to understand what type of marketing agency you need. There are many different types of agencies, and each specializes in a different area of marketing. Before you embark on a marketing agency search, consider this: Who...
by Nicole Proctor | Jan 26, 2023 | Hiring an agency
“Why aren’t we doing more [insert video, podcasts, social media, long-form content, etc.]?” Are you a marketer who’s ever been asked this by your leadership or sales department? Maybe you glance around you at other overworked team members or peek at your calendar with...
by Nicole Proctor | Jan 26, 2023 | Hiring an agency
Hiring a B2B tech marketing company is important If you’ve ever tried to find the right marketing agency for your tech company, you’ve likely realized a one-size-fits-all agency doesn’t always know how to create content for your customers. Your sales cycle is...
by Nicole Proctor | Jan 25, 2023 | Hiring an agency, Tips from our team
If your organization has lofty revenue goals it often means one thing for the marketing department — more work! From sales enablement collateral to website content to event materials, many marketers are spread thin trying to keep up with the demands of the business...
by Content Matterz | Jan 3, 2023 | Hiring an agency
As content writers, we are charged with finding an idea that is not only creative but drives an exciting concept that audiences will find valuable. And then, when we’ve got the perfect idea, it’s time to puzzle together some words that make the vision pop. When it...