by Nicole Proctor | Jan 17, 2024 | Content, Tips from our team
One super cool thing about marketing teams is that they can be composed of diverse individuals with varying talents, perspectives and experiences. You can have a room (or Zoom) full of introverts and extroverts, all trying to collaborate and work together — no easy...
by Nicole Proctor | Dec 27, 2023 | Content
Maybe it’s not cool to say “clutch” anymore, but if you work in marketing, there’s always one goal that we’re all after: results! And if you’re scratching your head about best practices for your content marketing strategy, well, we have a few tips for you. Our tactic...
by Nicole Proctor | Dec 27, 2023 | Content, Strategy
A marketer’s life is one of ebbs and flows. Some weeks, it seems like every project you touch requires every ounce of your attention (and it’s always all of them at the very same time). Other days, you get lulled into a false sense of calmness and think you can...
by Amber Maechler | Dec 27, 2023 | Budgeting, Content
Maybe you’ve never hired a marketing agency before, or you want to brush up on what to expect in terms of pricing models before you start your search. Some agencies offer only one type of pricing, but most will offer clients the option to work in a variety of...
by Chloe Nichols | Dec 19, 2023 | Automation, Content, Writing tips
Do you find that using AI for content writing brings lukewarm or even unhelpful results? Your prompts could be the issue. AI tools are not necessarily intuitive, and the output is only as good as the questions, topics or information you feed it. Read on to learn best...
by Cara McDonald | Dec 12, 2023 | Content, Thought leadership, Trends
Content Matterz counts down to 2024 Whoa, dang! For the team at Content Matterz, this year was a big one for our little agency. At times it felt like we were slogging along, somewhere in the middle of a marathon. Others, we were taking each day at a full-out sprint....