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How to get ahead of schedule with content marketing

How to get ahead of schedule with content marketing

by Nicole Proctor | Dec 27, 2023 | Content, Strategy

A marketer’s life is one of ebbs and flows. Some weeks, it seems like every project you touch requires every ounce of your attention (and it’s always all of them at the very same time). Other days, you get lulled into a false sense of calmness and think you can...
5 marketing trend predictions for 2024

5 marketing trend predictions for 2024

by Nicole Proctor | Dec 6, 2023 | Content, Industry news, Tips from our team

This past year, everywhere you went, there was AI. From generative content production to smarter bots, workflows and automations, AI dominated marketing in 2023. The team at Content Matterz sure wrote a few blogs here and there on the topic (while we obviously...
5 AI tools our content marketing agency can’t live without

5 AI tools our content marketing agency can’t live without

by Nicole Proctor | Nov 21, 2023 | Automation, Content, Software, Trends

Ok! We admit it. We’re starting to love AI. No, not because it’s doing work for us, but because it’s helping us do our jobs better. As marketers on a small and agile team, we’re all doing a lot, every single day — but with a little help from our robot friends, we can...
Fun with marketing: Our agency’s favorite HubSpot capabilities

Fun with marketing: Our agency’s favorite HubSpot capabilities

by Nicole Proctor | Nov 6, 2023 | Automation, Campaigns, Software

You can’t go anywhere in marketing without running into something about HubSpot capabilities, the one-stop-shop that connects marketing, sales, content management and customer service through its CRM platform — and with good reason. As a content marketing agency, we...
5 Halloween-inspired ways to [pumpkin] spice up your content

5 Halloween-inspired ways to [pumpkin] spice up your content

by Nicole Proctor | Oct 20, 2023 | Content, Tips from our team

Ahh, it’s spooky season. Witches, goblins, pumpkins, and our favorite, resurrected content. No, we’re not suggesting you turn your blog into a zombie, but if your website or social media channels are feeling a bit like a ghost town, we have a few Halloween content...
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