by Chloe Nichols | Jul 12, 2023 | Content, Video
Explainer videos are popular, and there’s no wonder as to why. These short, visual nuggets allow you to quickly and memorably showcase your product or service to prospects and clients. If you are looking to find out more about this type of marketing video, you’ve come...
by Chloe Nichols | Jun 8, 2023 | Content, eBooks, Trends
It’s raining marketing eBooks. Well, not really, but there are a LOT of them out there. And if you are trying to decipher which ones are the best, we’re here to help. As your resident content marketing experts (wink, wink), we’ve compiled a short list of our favorite...
by Chloe Nichols | May 25, 2023 | Content, eBooks, Trends
At the risk of dating ourselves, do you remember the hamster dance? Back in the 1990s, a digital revolution happened and everyday people—not just programmers and developers—gained access to the internet and all of the glorious, boogying rodent (and other) content...
by Chloe Nichols | Mar 1, 2023 | Industry news
These days, when you log on to LinkedIn it can feel bleak. Amidst economic uncertainty, many technology companies are slashing their expenses and cutting one of the most critical areas for generating business — the marketing department. From a reduction in staff to...
by Chloe Nichols | Feb 28, 2023 | Writing tips
The opening sentence to a blog post, or really anything — a speech, paper, email, etc. — is the most important part of your entire piece. Now that may sound a little dramatic, but hear me out if you are looking to write a better blog post. In today’s world of short...