by Cara McDonald | Sep 21, 2016 | Content
Hi marketers. You guys are awesome and I just want to start there. But we need to have a serious talk. Please examine the following statements to see if they sound familiar to you: Top-of-funnel leads are converting from x campaign but bouncing when they get to the...
by Cara McDonald | Jun 1, 2015 | Content
It’s almost here. The birds are chirping, the kids are counting down to the end of school and you and your staff are counting down to fun summer vacations. Vacations are awesome and everyone should take as many as possible. But how do you get ready for your time off...
by Cara McDonald | May 21, 2015 | Content
There is so much help on the Internet to help you improve your productivity. Google it and you’ll find 20 articles written in the past two days on this subject. And if you’ve been reading this blog, you know I have a passion for marketing efficiency. Marketing...
by Cara McDonald | Jun 22, 2014 | Content
Happy Monday! This week, let’s take a look at something I struggle with regularly, responsiveness. How responsive should you be to clients, vendors, co-workers or your Mom? How often do you check email and how quickly do you respond? I admit, I check my email...
by Cara McDonald | Apr 27, 2014 | Content
Rise and shine it’s Monday morning! And today I’m feeling perky and I’m feeling like this is going to be a super productive week. You know when you have one of those days when everything is just clicking and you’re uber-productive? Yep, that’s going to be every day...
