by Cara McDonald | Jun 5, 2014 | Content
Every marketer knows they need to have a company blog to drive SEO, content marketing, leads and [insert next week’s buzz word here]. But do you really need one if it’s just going to suck? No. A bad blog is worse than no blog. Four reasons corporate blogs often fail...
by Cara McDonald | May 26, 2014 | Content
Ok, so it’s not really Monday. It’s even better, it’s Tuesday after a holiday weekend! With a short week ahead, it’s tough to take on new things this week. So, today I’m going to discuss what I do when I have a little extra time on my weekends, especially a long...
by Cara McDonald | May 18, 2014 | Content
It’s easy to get into a routine of executing tasks and solving problems as they come. This is a great way to lose sight of big picture. If you don’t already, try to make “listening” part of that routine. Here’s what I mean by listening. I mean taking in what the world...
by Cara McDonald | May 4, 2014 | Content
Welcome to the first Monday in May. If you missed the Kentucky Derby Saturday, you missed a great story. The winner this past Saturday was not a pedigreed colt from a posh Kentucky farm. Winner, California Chrome, was born from a mare that was purchased for just...
by Cara McDonald | May 1, 2014 | Content
Recently my seven-year-old son, Will, participated in his first science fair. With overwhelming fairness, his school does not offer prizes or rank the projects in any way. Comment sheets are set out with each project so that others can write something about the...
by Cara McDonald | Apr 27, 2014 | Content
Rise and shine it’s Monday morning! And today I’m feeling perky and I’m feeling like this is going to be a super productive week. You know when you have one of those days when everything is just clicking and you’re uber-productive? Yep, that’s going to be every day...