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Transparency matterz: Why content marketing agencies should display pricing on their websites

Transparency matterz: Why content marketing agencies should display pricing on their websites

by Nicole Proctor | Mar 23, 2023 | Budgeting, Hiring an agency, Thought leadership

As a content marketing agency, we’re acutely aware of what our clients need to get their jobs done — strategic content that drives revenue — and help to accomplish it all. Historically, hiring marketing vendors is an unnecessarily complicated process, largely in part...
Why outsourcing is the best-kept secret of high-performing marketing teams

Why outsourcing is the best-kept secret of high-performing marketing teams

by Nicole Proctor | Jan 26, 2023 | Hiring an agency

“Why aren’t we doing more [insert video, podcasts, social media, long-form content, etc.]?” Are you a marketer who’s ever been asked this by your leadership or sales department? Maybe you glance around you at other overworked team members or peek at your calendar with...
Tips for choosing a B2B tech marketing agency

Tips for choosing a B2B tech marketing agency

by Nicole Proctor | Jan 26, 2023 | Hiring an agency

Hiring a B2B tech marketing company is important If you’ve ever tried to find the right marketing agency for your tech company, you’ve likely realized a one-size-fits-all agency doesn’t always know how to create content for your customers. Your sales cycle is...
Manage marketer burnout: tips from our busy marketing team to yours

Manage marketer burnout: tips from our busy marketing team to yours

by Nicole Proctor | Jan 25, 2023 | Hiring an agency, Tips from our team

If your organization has lofty revenue goals it often means one thing for the marketing department — more work! From sales enablement collateral to website content to event materials, many marketers are spread thin trying to keep up with the demands of the business...
Oh, what a year! Content Matterz greatest hits 2022 edition

Oh, what a year! Content Matterz greatest hits 2022 edition

by Nicole Proctor | Dec 20, 2022 | Industry news

It’s that time again! Spotify most-listened to playlists are circulating as Mariah Carey sings us home. Our days are short and nights are long but we’re all hunkering down to stay cozy and warm. Businesses are charging forward with a final initiative to close out the...
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