by Content Matterz | Jul 27, 2021 | Content
As marketers, one of our jobs is to create qualified leads, or MQLs, for our sales teams, but this can sometimes be easier said than done. There is a lot of noise out there, and we are all fighting for the attention of our prospects. This leads to the question, how do...
by Content Matterz | Jul 13, 2021 | Content
There’s nothing more disappointing as a marketer than working hard on a campaign only to fall short on expected results. Actually, we take that back. The most disappointing thing is when that happens and you can’t seem to figure out why. Failure is a part of...
by Content Matterz | Jul 6, 2021 | Content
Congratulations! You’ve created and executed an amazing marketing campaign. And, while I’d like to say that your work here is done, that is not quite the case. Now comes the time for the all- important post campaign follow-up. This means rolling up your sleeves and...
by Content Matterz | Jun 23, 2021 | Content
It takes a lot of time, energy, and resources to feed the content marketing machine. And yet, feed it you must, otherwise, you’re missing out on opportunities to generate demand for your product or drive traffic to your business. But here’s a little secret that not...
by Content Matterz | Jun 2, 2021 | Content
We’ve given you 10 reasons why you should repurpose content in our last blog post, but then we figured, we should also share where to start! So, today, let’s assume you need to deliver content to reach new audiences, but you’re pressed on time and running out of...