by Content Matterz | Sep 22, 2022 | Content
Before your next marketing hire, read this first. As a marketing agency, one thing you might not expect us to say is that outsourcing your entire marketing effort to an agency is the wrong move. From Fortune 500s to startups, we’ve noticed one common theme: Our most...
by Content Matterz | Sep 12, 2022 | Content
Email marketing is (essentially) using email to get the word out about your company. It’s a different and more personable way to connect with your customers. Building campaigns or sending monthly newsletters can be a great way to keep your audience in tune with what...
by Content Matterz | Sep 7, 2022 | Content
When I was asked to write an article on “the evolution of copywriting,” my mind immediately started picturing a timeline of Ancient Greece: 200-196 B.C., Rome entered the Second Macedonian War 172 -168/167 B.C., Perseus of Macedon challenges Greek politics...
by Content Matterz | Aug 15, 2022 | Content
Maintaining customer relationships has always been an essential part of B2B success. I mean, what’s a business without customers? And with the lasting effects of the pandemic and ongoing ramifications of the “great resignation” still hanging in the air, keeping...
by Content Matterz | Aug 9, 2022 | Content
When it comes to communication, it can often seem like we’re just trying to align with one another. Any lag time in responding can lead to missed opportunities, miscommunication, and even frustration as we try to figure out what someone said or where things went...
