by Chloe Nichols | Mar 1, 2023 | Industry news
These days, when you log on to LinkedIn it can feel bleak. Amidst economic uncertainty, many technology companies are slashing their expenses and cutting one of the most critical areas for generating business — the marketing department. From a reduction in staff to...
by Chloe Nichols | Feb 28, 2023 | Writing tips
The opening sentence to a blog post, or really anything — a speech, paper, email, etc. — is the most important part of your entire piece. Now that may sound a little dramatic, but hear me out if you are looking to write a better blog post. In today’s world of short...
by Chloe Nichols | Feb 21, 2023 | Content
With many customers purchasing products and services online, the customer journey has become an important part of the sales and retention process. But how does a company keep this fundamental experience from becoming monotonous and cold? Fortunately, as AI and...
by Chloe Nichols | Jul 7, 2022 | Content
Social proof is a powerful tool. It gives credibility to prospects, current customers and even your employees. But how can businesses generate social proof, and what is the best way to use it? Who better to ask than our very own client, Bryan Rutberg of 3C...
by Chloe Nichols | May 10, 2022 | Content
Event season is heating up! Regardless if you are doing an in-person, virtual or hybrid event, marketing is key to generating interest and, even more importantly, attendees. If you are looking for some fail-proof ways to market your events and nurture your leads,...
