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Looking for a HubSpot partner? Use this checklist

Looking for a HubSpot partner? Use this checklist

by Chloe Nichols | Nov 7, 2023 | Automation, Content, Software, Strategy

Marketing automation tools, such as HubSpot, enrich content marketing and sales programs, but they can also present some challenges, which is why a HubSpot partner can be instrumental to your success. While go-to-market platforms are rich with features and options,...
What do robots really think of marketing AI?

What do robots really think of marketing AI?

by Chloe Nichols | Nov 2, 2023 | Automation, Software, Trends

Here’s a thought for you: Do robots have opinions of other robots? Do they worry about their careers? Well, I’m about to find out. While working with my esteemed colleague, Nicole Proctor, on various Marketing AI projects, I got to wondering what, if any, thoughts or...
HubSpot ups its game with four new generative AI tools

HubSpot ups its game with four new generative AI tools

by Chloe Nichols | Oct 12, 2023 | Automation, Content, Software, Trends

Using AI in your marketing doesn’t mean you need to fill your toolbox full of new platforms and programs. Many of the tools you already use are working on integrating this technology into their current offerings, including the popular go-to-market platform HubSpot. ...
Eye-catching animations to use in your marketing campaigns

Eye-catching animations to use in your marketing campaigns

by Chloe Nichols | Sep 26, 2023 | Campaigns, Content, Trends

Using animation in your marketing campaigns can increase engagement and interest in your brand and message. The combination of available options can feel exciting, but also overwhelming. We’ve got your back! Check out some of our favorite types of animated graphics...
Animated holiday cards: The icing for your marketing strategy

Animated holiday cards: The icing for your marketing strategy

by Chloe Nichols | Sep 22, 2023 | Campaigns, Content, Email marketing

The Content Matterz animated holiday cards have to be one of my favorite projects every year. It’s creative, fun and it sends joy to everyone who receives it. Beyond the sparkle, animated holiday cards can play an important role in any marketing strategy, including...
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