by Chloe Nichols | Jun 8, 2021 | Content
You’ve struck marketing gold – you created a piece of content that is killing it in SEO, bringing in prospects and making you the star of the marketing and sales team. So, now what? You could ride on the coattails of this amazing piece…but you’re better than that. Now...
by Content Matterz | Jun 2, 2021 | Content
We’ve given you 10 reasons why you should repurpose content in our last blog post, but then we figured, we should also share where to start! So, today, let’s assume you need to deliver content to reach new audiences, but you’re pressed on time and running out of...
by Content Matterz | May 24, 2021 | Content
We want to let you in on a major marketing life-hack: content repurposing. This is the process of taking existing content and turning it into a different format – say, turning a whitepaper into a series of blog posts, or turning a webinar into a social media campaign....
by Chloe Nichols | May 6, 2021 | Content
Annual, monthly and even weekly marketing strategies are important for the success of any organization. Executives will often spend hours creating these intricate plans at the end of every year, but not every strategy is successful. Why does this happen? The answer...
by Content Matterz | Nov 21, 2019 | Content
First thing’s first- what even is account based marketing? Account Based Marketing, or ABM For Short ABM is a highly targeted form of marketing which focuses on marketing directly to an individual or account. Rather than aiming campaigns at an...