by Content Matterz | Mar 1, 2023 | Hiring an agency
To quote Pat Benetar’s sage and timeless anecdote, “Love is a battlefield.” You try not to fall for a bad egg and hope to create a lasting relationship with the right partner. In your search for the right content agency, you might find the process to be (shockingly?)...
by Chloe Nichols | Feb 28, 2023 | Writing tips
The opening sentence to a blog post, or really anything — a speech, paper, email, etc. — is the most important part of your entire piece. Now that may sound a little dramatic, but hear me out if you are looking to write a better blog post. In today’s world of short...
by Content Matterz | Feb 27, 2023 | Hiring an agency
The first step to choosing a marketing agency is to understand what type of marketing agency you need. There are many different types of agencies, and each specializes in a different area of marketing. Before you embark on a marketing agency search, consider this: Who...
by Chloe Nichols | Feb 21, 2023 | Content
With many customers purchasing products and services online, the customer journey has become an important part of the sales and retention process. But how does a company keep this fundamental experience from becoming monotonous and cold? Fortunately, as AI and...
by Content Matterz | Feb 15, 2023 | Budgeting, Content, Strategy
For marketers, aligning goals with a budget is paramount to the process—if you want to improve your business, you need to allocate resources toward those goals. The question is: How do you strategize and plan around a budget? We’ll dive into our methods for working...
