by Content Matterz | Apr 27, 2022 | Content
Automation and AI tools are something we have become all too familiar with over the years. From self-driving cars to Siri on our phones, automated technology has impacted the way we function on a daily basis. These tools have made their way into the marketing world...
by Content Matterz | Apr 21, 2022 | Content
Personalization in marketing is important, and here’s why. Have you ever walked into a store and heard a clerk shout, “Hi, welcome in”? Instinctively you return the salutation. “Oh, hello. Thank you.” But then, there doesn’t seem...
by Content Matterz | Apr 5, 2022 | Content
There once was a boring brand that needed to find a way to stand out in a competitive market. They tried social media, email marketing and paid ads, but nothing seemed to work. The brand was stuck selling a commodity product that no one wanted to buy. But then they...
by Joni Dold | Mar 23, 2022 | Content
Technology has firmed its grasp on all parts of life, and these days even our children can serve as the IT department in our homes. Technology’s place in the work world is no exception. Companies are dependent on software to run their businesses more efficiently and...
by Content Matterz | Feb 18, 2022 | Content
Over the last few years, the concept of being socially conscious has become mainstream for the public—and businesses are following suit. Corporate social responsibility, or CSR, is the term used to describe a company’s self-enforced commitment to being ethically...