by Content Matterz | Sep 15, 2021 | Content
There are many buzzwords in the marketing world, but SEO is perhaps one of the buzziest. If you’re a marketer, you already know what SEO stands for and what it all means. We also don’t have to tell you how important it is for attracting clients and driving...
by Content Matterz | Aug 25, 2021 | Content
It’s no secret that the last 18 months have taken a massive toll on everyone’s mental health. While workplace burnout is by no means a new problem, employees in all lines of work from food service to big tech have reached a level of burnout that is virtually unmatched...
by Content Matterz | Aug 10, 2021 | Content
We recently wrote about how some email marketing metrics matter more than others. One that shakes out to be at the top of the list of importance? Click through rate. This tiny yet mighty metric is one of the best indicators of engagement that marketers have when...
by Content Matterz | Aug 5, 2021 | Content
You’ve finally got your marketing strategy down to a science, and now Apple’s upcoming iOS 15 update promises to shake things up. With upcoming changes to email, you’ll need to update your email marketing strategy – specifically your open rate goals and how you...
by Content Matterz | Aug 3, 2021 | Content
While it may feel like social media and digital advertising get all the hype these days, the tried-and-true email campaign is still an incredibly effective tool for marketing. In fact, not a day goes by where our team isn’t working on an email marketing campaign....