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Simple ways to use marketing AI today

Simple ways to use marketing AI today

by Chloe Nichols | Aug 27, 2024 | Automation, Tips from our team

Do you want to use a marketing AI solution today but aren’t sure where to start? The available AI tool list and capabilities can be overwhelming, not to mention some of the tools can be a little complicated. Fortunately, there are a few ways to save time and energy...
3 ways marketers can use AI for market research

3 ways marketers can use AI for market research

by Chloe Nichols | Aug 15, 2024 | Automation, Content, Software

Is your organization looking to expand its reach to a new market? Or do you want to refresh your knowledge of a current industry? Market research used to be a time-consuming and somewhat daunting task. Not anymore, thanks to a little help from AI.  Previously on our...
How to use empathy to strengthen your marketing skills

How to use empathy to strengthen your marketing skills

by Chloe Nichols | Jul 23, 2024 | Content, Strategy, Tips from our team

Marketing and empathy go together like peanut butter and jelly. Understanding what your customers and prospects truly feel can go a long way to communicating accurately and building a trustworthy brand. Let’s explore this concept a little more.   The difference...
How AI can help with cross-team alignment

How AI can help with cross-team alignment

by Chloe Nichols | Jun 18, 2024 | Automation, Hiring an agency, Strategy

Marketing campaigns, product launches, internal reorganizations, and the like require cross-team alignment to succeed. The communication and operational efficiency challenge is real, regardless of an organization’s size or office location. Fortunately, emerging AI...
How AI can help with inclusive marketing

How AI can help with inclusive marketing

by Chloe Nichols | May 28, 2024 | Automation, Content, Strategy

Inclusive marketing is important. As marketers, we are particularly sensitive to ensuring that any of our organization’s messaging is welcoming to all audiences. It can feel challenging and overwhelming to ensure everything that goes out into the abyss is...
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