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Sales enablement that closes deals

Buyers need content that aligns with their journey — and so does your sales team.

B2B sales tools to connect your team to success

Ensure your sales team has the tools and content they need to be effective. To create the best resources possible for your B2B sales training programs, we collaborate with your sales and marketing teams, as well as key executives. By getting just the right combination of input we can create a B2B SaaS sales enablement strategy that meets your team’s needs and ultimately leads to their success and yours.

    Sales enablement tools to help support your strategy include:

     

    • Sales playbooks
    • Vertical sales guides
    • Pitch decks
    • Training materials
    • Scripts and talking points
    • Sequences for Outreach or Drift
    • Technical docs and spec sheets

    Give your sales team a boost with one of these game-changing tools

    Pitch decks

    A perfectly crafted pitch deck is hard to pull off. And if you have different types of buyers and products to sell to, it can be difficult for sales and marketing to stay aligned on the right messaging for each situation. That’s where Content Matterz comes in to not only make a great deck for you, but to strategize and collaborate with you about how marketing can help sales keep doing what they do best — selling!

     

    Vertical sales guides

    A vertical sales guide is a targeted playbook for selling to a specific industry. Sometimes sales teams need to get up to speed on the lingo and challenges of a new industry fast! This guide includes everything they need to know to hit the ground running with key challenges, personas, conversation starters, org charts, and helpful resources. They’ll be selling like experts in a new industry in record time.

     

    Training materials

    Whatever your sales team is tackling, training is often a must. Teams need to learn how to sell to a new market, pitch a new product, learn new messaging or strategies. Whatever the goal, Content Matterz is your partner to build effective materials that make ideas stick and get sellers up and running with new information quickly.

     

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    WHAT OUR CLIENTS ARE SAYING

    "I had high expectations for the content for our new vertical content campaign and Content Matterz exceeded them all. The sky is the limit for how this campaign will perform with personalized assets like these. Plus our sales team is prepped with enablement tools that allow them to seamlessly continue the prospect journey."

    5
    Nichole Marsano
    Vice President, Demand Generation
    Payscale

    "Working with Content Matterz means thoughtful results every time. They don’t just produce a pretty end product, but you also know that they have thought through every detail and your content will be perfectly tailored to your goal and your audience."

    5
    Lisa Buckowitz
    Marketing Director, Zemax
    Payscale

    "Content Matterz has served as an extension of my marketing team for two years now, and together, we’ve accomplished a lot! Cara and her team have been effective in both copywriting and design. And the results have been measurable, including 3x the average visits on a blog post and nearly 5x the average number of downloads for a whitepaper."

    5
    Rowena Kelly
    Senior Marketing Manager
    SAP Concur

    "Cara and her team have partnered with PS Partners to consolidate our marketing efforts with one company. Her team is highly-effective, keeps us on task but fun and professional. They are transparent, authentic, creative and intelligent. I highly recommend Content Matterz."

    5
    Gina Peckman
    Founder and CEO
    PS Partners

    "I’m always moving at the speed of light. Content Matterz keeps up with my pace, delivers incredible work on time and on budget and is a great partner to work with."

    5
    Michelle Kimihira
    VP of Marketing, Enablement & Operations
    Human Interest

    "I consider Content Matterz part of my team and honestly, I couldn’t do it without them. After my weekly calls with my Content Strategist, I don't feel like I’m on an island alone anymore."

    5
    Karen Gernhardt
    Head of Marketing
    Docuvera

    "There's been a breadth of opportunity and Content Matterz has allowed us to blaze the trail as a new brand. And as we've been acquired by Siemens, they've been amazing in making sure that we're not only leveraging Brightly in what we can do but also where we're able to lean into our new parent company's point of view as well."

    5
    Courtney Cheek
    Content Marketing Manager
    Brightly

    "From our initial meeting we knew Content Matterz was a great fit. They learned our business, our differentiators, and our business priorities. Their strategic and pragmatic approach helped us move from marketing ideas to a marketing plan that could be executed."

    5
    Glen Cooper
    CEO
    Pico Logic

    Get B2B content marketing that makes the connection

     

    Ready to help your customers feel seen with strategic content that hits when and where they need it most?

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