Partner Marketing Packages
Partner marketing is hard. Our marketers get it.
The cost of partner marketing content just got more transparent
Partner marketing is never simply one-and-done. It’s a complex web of precisely timed engagements and demonstrations of value. You need expert support to ignite connections throughout your customer journey. So, Content Matterz has curated packages based on where your partner marketers need support and we can easily tailor each to match your unique scenario.
Don’t see what you want or need consistent content assistance? This agency-partner relationship is one you CAN customize. Choose from a la carte add-ons or skip the package and opt-in to a subscription.
We’d love to be your partner, partner.
Partner Acquisition Package
Partner acquisition is all about engaging with the right partners who align with your company’s goals, values and target audience. It requires thorough research and relationship-building efforts to establish mutually beneficial partnerships.
And it all hinges on content.
Our Partner Acquisition Package has the perfect blend of strategy, communication, and educational materials to support your get-the-new-partner efforts. Each packaging includes:
Goal:
Marketing to partners
- Strategy session
- One-pager describing program
- 6-email campaign
- Landing page with form
- 12 social posts
Cost: $7,500
Partner ‘Through-Selling’ Package
So you’ve landed a partner. If only your work here was done (it’s not). At the juncture in your customer relationship where you’re through-selling, you depend on your partner to get the good word out to their audience.
That’s why now, you need marketing content that helps make it easy for your partner to promote the product (and keep some of your messaging intact). These pieces include co-brandable materials, delivery and instructions, and so much more…
The ‘Through-Selling’ Package offers everything a partner marketer needs to hand over the reins (and the marketing materials) to their partner. Each package includes:
Goal:
Marketing through partners
- Strategy session
- Announcement email
- 3 blog posts
- 12 social posts
- Newsletter article
- Co-branded one-pager
- 6-email campaign
Cost: $12,500
‘To and Through’ Partner Package
To be successful, your partner marketing must do all the things: acquire, onboard and activate. It’s hard work keeping track of all the moving parts, different audiences and initiatives.
At Content Matterz, we help businesses with all stages of their partner marketing, so we took all that experience and designed our most comprehensive package yet! We’ve thought through the partner-customer journey to help you leverage the most strategic and impactful content for every stage and objective.
Each ‘To and Through’ Partner Package is a two-goal/four-stage package.
Goal 1:
Marketing to partners
Goal 2:
Marketing through partners
Stage 1:
Strategic planning
- Strategy session
- Timeline
- Deliverables checklist
Stage 2:
Aquire partners
- One-pager describing program
- 6-email campaign
- Landing page with form
- 12 social posts
Stage 3:
Onboard partners
- Training deck
- Training takeaway sheet
Stage 4:
Activate partners
- Announcement email
- 3 blog posts
- 12 social posts
- Newsletter article
- Co-branded one-pager
- 6-email campaign